Cover Letter Formats by Country

Get hired anywhere in the world. Local rules for salutations, photos, closings, and formatting in 50+ countries.

๐Ÿ‡บ๐Ÿ‡ธ United States

Salutation: Dear Hiring Manager,
Photo: โŒ NEVER include photo (anti-discrimination laws)
Length: 250-400 words (3-4 paragraphs)
Closing: Sincerely / Best regards
Must include: Achievements with numbers ($, %, #)

๐Ÿ‡ฌ๐Ÿ‡ง United Kingdom

Salutation: Dear Sir/Madam,
Photo: โŒ No photo
Length: Concise, under 1 page
Closing (no name): Yours faithfully
Closing (with name): Yours sincerely
Unique: Include right-to-work status

๐Ÿ‡ฉ๐Ÿ‡ช Germany

Salutation: Sehr geehrte Damen und Herren,
Photo: โœ… REQUIRED (professional headshot)
Length: 1 page MAX, very formal
Closing: Mit freundlichen GrรผรŸen
Must include: Date, place, signature line
๐Ÿ“ธ German employers expect a professional photo on your application. Don't forget to include it!

๐Ÿ‡ฆ๐Ÿ‡ช UAE / Dubai

Salutation: Dear [Full Name],
Photo: โœ… Recommended
Length: 1 page, formal but warm
Closing: Respectfully / Best regards
Must include: Visa status, notice period, sponsorship

๐Ÿ‡จ๐Ÿ‡ฆ Canada

Salutation: Dear Hiring Team,
Photo: โŒ Never include
Length: 300-500 words
Closing: Sincerely / Best regards
Unique: Emphasize bilingual skills (French/English for Quebec)

๐Ÿ‡ฆ๐Ÿ‡บ Australia

Salutation: Dear [Company Name] Team,
Photo: โŒ No photo
Length: Concise, achievement-focused
Closing: Kind regards / Yours sincerely
Unique: Include working holiday visa if applicable

๐Ÿ‡ซ๐Ÿ‡ท France

Salutation: Madame, Monsieur,
Photo: โŒ Not required
Length: Handwritten-style, formal
Closing: Cordialement / Je vous prie d'agrรฉer
Unique: Very formal, avoid English words

๐Ÿ‡ฎ๐Ÿ‡ณ India

Salutation: Dear HR Team,
Photo: โœ… Often expected
Length: 1 page, professional
Closing: Regards / Sincerely
Unique: Include references, expected salary

โ“ Country-Specific Cover Letter FAQ

Do I need a photo on my cover letter in Germany?
Yes, Germany absolutely requires a professional headshot on both your CV and cover letter. This is standard practice and expected by German employers. The photo should be professional (business attire, neutral background, good lighting). In the United States, United Kingdom, and Canada, photos are strictly forbidden due to anti-discrimination laws and will get your application rejected immediately. Always research the country's expectations before applying.
What's the correct salutation for UK cover letters?
UK cover letters have specific rules based on whether you know the recipient's name. If you don't know the name: use "Dear Sir/Madam" and close with "Yours faithfully". If you know the hiring manager's name: use "Dear Mr. Smith" or "Dear Ms. Jones" (never first names unless invited) and close with "Yours sincerely". Never use "To Whom It May Concern" โ€” it's considered outdated. If you can't find a name, call the company receptionist or check LinkedIn.
Do Middle Eastern countries require different formatting?
Yes, UAE, Saudi Arabia, Qatar, and other Gulf countries have specific expectations. They prefer formal, respectful tones with a professional photo included (similar to Germany). Always mention your visa status, sponsorship requirements, and notice period in the cover letter. The closing "Respectfully" is well-received, as is "Best regards." Avoid overly casual language, humor, or anything that could be perceived as disrespectful. Including your expected salary is common practice.
What's different about Australian cover letters?
Australian employers value conciseness and achievements with specific numbers. Keep your letter under 1 page (300-400 words is ideal). Use "Kind regards" or "Yours sincerely" as closings. If you're on a working holiday visa, mention this clearly in the cover letter or first paragraph. Never include a photo. Australian recruiters appreciate a direct, no-nonsense tone that focuses on results. Use metrics like "increased sales by 40%" or "reduced costs by $50k."
Can I use the same cover letter for USA and UK jobs?
No, absolutely not. The differences are significant: US letters use "Dear Hiring Manager" and close with "Sincerely." UK letters require "Dear Sir/Madam" and "Yours faithfully" if you don't know the name. Spelling also differs dramatically (US: "organized, color, analyze" vs UK: "organised, colour, analyse"). Cultural expectations differ too โ€” US letters are more self-promotional and achievement-focused, while UK letters are more reserved and humble. Always use our country selector to get the right format automatically.
What about cover letters for Scandinavian countries (Sweden, Norway, Denmark)?
Scandinavian countries prefer informal, direct, and egalitarian cover letters. Don't use "Dear Sir/Madam" โ€” use "Dear Hiring Manager" or better yet, find the hiring manager's name (they value personalization). Photos are generally not required but also not forbidden (optional). Focus on work-life balance values, teamwork, and flat hierarchies. Avoid overly formal or self-promotional language. Swedes, Norwegians, and Danes appreciate humility combined with clear evidence of competence. English is widely accepted, but learning a few local phrases helps.